For more than 135 years, Manischewitz has been synonymous with Jewish tradition, taste, and culture. Now, the world’s most iconic Jewish food brand is stepping back into the college sports universe with a brand new campaign:
This is the official search for the best Jewish college athletes in America, a national competition celebrating the grit, talent, spirit, and pride amongst Jewish NCAA athletes across the country.
For years, Jewish college athletes have been breaking stereotypes, smashing expectations, and dominating across every sport in the NCAA. What people don’t realize is that these athletes are often the most prominent Jewish representatives on campus.
Manischewitz wants to give these athletes the recognition they deserve.
Through our campaign, America will vote for the Best Jewish College Athlete in America, with winners crowned in Men’s and Women’s divisions.
Winners Receive
- $10,000 cash prize
- Their face on a limited-edition box of official Manischewitz Matzo
AKA: The L’Cheisman Trophy - Honors by the International Jewish Sports Hall of Fame
- Major brand spotlight and national media amplification
